Sunday, May 30, 2010

Personal Branding Anyone?

I was recently approached by someone about offering "personal branding solutions" at SSS for Success (EASY Brand Marketing Specialists) to individuals looking to brand their names online, and I'd like to extend the idea to include both aspiring and published authors.

By leveraging skills in IT/web design, market research, and search engine marketing, I will help authors enhance their brand in a way that increases their online visibility and attracts new readers.

To that end, I've created the "Authors Special" (available for a LIMITED time) , that you can read more about here:  http://www.sss4success.com/personalbranding/authors/

For $150, I offer a 30-minute Tech/Social Media Consultation, a Professional & Stylish 4-Page Website, a personal email address (i.e. you@yourname.com), and a full-page (Color) Digital One-Sheet.

Since published authors usually have a different set of needs than their aspiring counterparts, I've also created the "Authors SEO Special".  This special (also available for $150) is geared towards authors who already have an established online presence, but are in need of "sharpening" their online image.  It includes a Search Engine Optimization (SEO) Analysis Report of a current website and/or blog, with recommendations for enhancing a personal brand; a 60-minute Technology and Social Media Consultation, which is used in combination with the SEO Report to find out what improvements can be made, and finally a 30-60 Day SEO Action Plan which gives a step-by-step self-directed guide on how to leverage social media and digital marketing tools to enhance a personal brand and what search engines find.

In talking with several published authors, I found that there seems to be a need for a "social media street team" to build publicity and buzz around their book about 60 days before the launch date, in addition to a need to attract an audience and keep them engaged in-between published works. The items offered in the "Authors SEO Special" helps in both those areas by assessing what's currently being done and recommending ways to improve an online image in a way that attracts more readers.  You can read more about the "Authors SEO Special" here: http://www.sss4success.com/personalbranding/authors/seo.html

Right now, I'm in the process of reaching out to aspiring/published authors, as well as a few publishing entities that may have authors who could use these services.  If you know of anyone who'd benefit from either of these packages, please have them get in touch with us through the Contact Us page on our sss4success.com website, or call us at (615) 336-4325.

Because this is only offered for a LIMITED TIME, I'd encourage anyone interested to ACT FAST!

Thanks,
Kindra

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